DuVall Designs has worked with Hillside Appliance Repair Service in Phoenix and Scottsdale, Arizona, to provide search engine optimization – SEO – services that will raise the ranking of the locally-owned business on search engines.
In the fourth installment to the series that outlines the steps of the website development process, DuVall Designs in Phoenix, Arizona, is providing a look at the details of web design that all business owners must face.
With the keywords and key phrases chosen, it is time to focus on your content. Copywriting for the web is a unique type of writing. There are a few basic considerations that will not only get your information up on the website, but also help your website designer create pleasing pages and search engine optimization.
Website designers often encounter business owners that know they need to have website development, but who truly do not understand exactly what that means. To help visitors better understand the process, DuVall Designs from Phoenix, Arizona, is providing a series of blog posts that deal with the variety of topics new business owners must face. When undertaking new website creation, it is important to consider everything from the domain name and project budget, to marketing and potential key word choices, to work flow, website design, search engine optimization, user experience, and website content that leads to sales conversions. This article is first in the series, and outlines the strategies for choosing an effective domain name with keywords that signal exactly what your business offers.
Search engine optimization for your website is essential to helping potential customers find your business. But it is only about half the battle. With some further time spent promoting your website in other areas, most businesses will help increase their traffic even further. This is a great boost to the professional web development and SEO services you already have in place.
Adding regular blogs that contain SEO key words can help keep your content fresh with search engines. Regular posts will not only provide more content to be indexed, but will also allow you to include new key words beyond your original optimization. Keep the blog content focused on helpful hints or industry news that your visitors want to know. The more you offer, the more often they will return.
It is becoming common to build new websites on a Content Management System (CMS) platform. Simply put, that means that a website is put together using modules and components that all work smoothly as one whole, rather than custom web design that is completely coded by hand. In addition to standardizing development, a CMS site simplifies the updating of content and often allows for the website owner to make changes without any programming experience or in-depth technical knowledge.
Of the CMS platforms available, WordPress offers the widest flexibility, reliability, and ease of use. It provides a framework for a wide array of variables and allows developers to build in the exact capabilities that are needed by each client. The core code is light and fast, and the design can be extended infinitely.